Get Clients Now! Marketing CoachAn interview with Sherri Frost, Get Clients Now!™ Marketing Coach. What is your background?I know what it feels like to be just starting out and learning how to manage the day to day tasks of being in business. I noticed that I was not the only one who was frustrated because I didn’t realize that I would have to learn how to market myself. I thought my degree in Business Administration and Finance was enough.In 2006, I was laying in a hammock in Cancun reading C.J.Hayden’s best selling book Get Clients Now! As soon as I got home, I enrolled in her program. Gradually, her systems began to creep into my marketing coaching with my private VIP coaching clients. Eventually, I decided to become a licensed facilitator and teach group programs. Currently, I teach the Get Clients Now! program in live seminars and via teleseminars. My background also includes certifications as an NLP Master Practitioner, Hypnotist, Time Line Therapist and Reiki Master Practitioner. I teach and provide certifications in all of these modalities in the South Florida area. I am a member of The Society of Neuro-Linguistic Programming™ I am the founder and past President of my local chapter of Conscious Living Partnership™, a proud member of Women’s Prosperity Network and Women That Win. Since 1986, I have been married to my fabulous husband D.J. We live in South Florida with our teenage son and daughter. D.J. splits his time between his hypnosis practice and as an international airline pilot. What kind of clients do you work with?As a marketing coach, I work with solo entrepreneurs and small businesses just starting out or looking to take their business to the next level. My clients struggle with marketing basics. They might make some effort at marketing BUT they are not consistent with it. They need help getting organized. They feel overwhelmed. They are spending all their time trying to figure out which marketing will work. They want to be shown exactly what works in an easy step by step format.How many of you have done this? You’ve gone to the bookstore and bought a marketing book brought it home, read it and then didn't follow any of the advice? Maybe you didn’t even read it. Maybe it’s just piled up on your desk. It has nothing to do with how smart you are. It has everything to do with taking action and implementing with consistency. Often times there are personal limiting beliefs that get in the way. What are some personal limiting beliefs that would get in the way?The single emotion that stops us is fear. It rears its ugly head in a lot of different ways. Sometimes it looks like complacency “I’m ok, I’m making enough to get by”Sometimes fear looks like procrastination. “You know what? I’ll make that call tomorrow!” Sometimes fear looks like paralysis. “You know, I just can’t do it. I’m afraid” Sometimes fear looks like “I’m going to stay in the same job. I’m not going to learn anymore” Do you realize the more afraid you are…the more afraid your client will be. It just makes a lot of sense. How many of you would like to be on a plane that every time it hits turbulence the pilot says “Oh no we’re gonna crash, we’re gonna crash” You wouldn’t fly with the guy! It’s important that you know this. You weren’t born afraid…you learned to be afraid. Somewhere along the line you learned this. What makes you unique from the other marketing coaches?I bring the language patterns of Neuro Linguistic Programming (NLP) to my coaching clients. NLP is the understanding of communication on the conscious level as well as the unconscious level.“The quality of our lives is the quality of our communication” ~ Milton Erikson, founder of NLP. Communication to ourselves is called programming. Once you master your own mind then you can be effective. First you need to know that “What you believe, is true” It’s up to you to focus in your mind where you want your business to go. Wouldn’t you would invest a few hours of your time, if you KNEW it would double your income. What you focus on expands. You only wanted clients and you also got confidence and empowerment! What kind of people do you coach effectively with and
I am most effective with people who are willing and motivated to put in the effort with their marketing coach and their business. People who recognize that the amount of energy that they put into something is related to the results they will get. I want my clients to take action and not just say “That’s some great information” and then put it back on the shelf. |
When I first started my business, I didn’t know anything about marketing. I created a beautiful ad, placed it in all the local publications and waited for the phone to ring.